Wednesday, March 26, 2008

MARL Picks RUNU - Rudy Nutrition

Since I picked RUNU (Rudy Nutrition) as a company to
write this weeks report on... The stock (as predicted)
has risen 24% (from $0.89 to $1.11).

Just to bring this down to earth, had you invested
$10,000 in RUNU when I sent the email... You'd now
have roughly a $2300 profit (taking account of trading fees).

And though I call this newsletter Doubling Stocks, trust me
a 24% gain in a matter of days... Is nothing to sneeze at.
It's more than the yearly gain of legendary investor Warren
Buffet... Whom in his prime produced 21% a year.

And just think... that kind of profit could buy a European
Holiday for the family, or maybe 12 months worth of payments
on a new car...

And for what? Reading your email of an evening, spending an
hour or so researching stocks I write about in order to make
sure it really is (in your eyes) a sound investment.

In my opinion, (especially in the doom and gloom of the coming
recession)... Penny stocks are the only place where these kind
of profits are doable... on a WEEKLY basis!

If you did take profit on RUNU... Congratulations, But...

If you did decide to invest in RUNU and have not yet taken
profit... Then I think that is a wise move. In my opinion
this stock will continue to rise over the next few days,
possibly to around $1.50.

And from RUNU's close today of $1.10, I still think the stock
is a bargain at that price.

And here's why:

If you had been watching RUNU this week, you must have realized
that the stock has been propelled to these levels by the very
promising and interesting news that has been released.

(See: http://finance.yahoo.com/q?s=RUNU.PK)

In the report I sent you about Rudy, I said how the main reason
drink (and other perishable food goods) companies fail is
because of distribution.

These goods have a very limited life from the day they are
produced to the date they must be sold by.

And truth be told, I usually avoid food stuff companies for
this very problem: A distribution network is expensive and
complex to setup, unlike their competitors such as Coca-Cola
whom can use one of the largest international distribution
networks in the world...

These smaller companies start with nothing, and they start
their business with a huge set back from the get-go.

Not only that but a small distribution network comes coupled
with another problem.

We are all brand junkies. We buy Coca-Cola over Pepsi, we rent
cars from Hertz instead of Avis... And this is not because
one offers better service than another, or because one tastes
better (though my daughter would beg to differ)... It is
simply because one has a much larger advertising budget.

And if we analyze that further. Let's imagine "Ma & Pa Drinks Co."
are pitting themselves against the mighty Coca-Cola. Ma & Pa know
that to sell any drinks whatsoever they need to Advertise.

And the obvious problem is they don't have as big a budget as
Coca-Cola. But not only that (and here's where distribution
comes in) they cannot run a large scale Television campaign
as they could only manage to get distribution in 7 of the
50 US states.

In addition while Coca-Cola can divide their multibillion
dollar ad budget by billions and billions of cans of Cola.
Ma & Pa Drinks Co. Have no such luck.

Meaning the advertising expense to Cola may be just $0.02 per
can, while a good ad campaign could double the per item cost
for Ma & Pa Drinks Co.

Now this little story may have bored you, but trust me it
has a part in why I initially chose Rudy Nutrition.

You' See first of all, a new drinks company meet the distribution
problem. But as I told you in the initial report Rudy already
has distribution agreements with the leading specialty drink
distributors in the USA.

So... During my analysis I ruled out this as a possible flaw
in the business.

But in addition over the past few days, news has been released
by the company that they have expanded the distribution network
even further. A big step forward for a company in this industry.

Secondly as I just said, the small drinks companies come up
against the problem of high per unit advertising costs.

What solution can there be to this problem?

It's quite obvious. Rudy Nutrition is backed by the famous
Rudy Ruettiger, and this isn't some weak endorsement... He
owns the company.

So he is hauling ass (to use a crude phrase) to get this company
known and he's doing this without being paid, and without spending
the companies money.

In fact... news released also confirmed this:

"Daniel 'Rudy' Ruettiger & Rudy Nutrition, Inc. Make Noteworthy
Appearance at the National Automatic Merchandising Association
Spring Expo"

In addition because of his celebrity status, and because it is
his name used to sell the drink... Tests have shown it to
outsell Powerade and Gatorade when pitted against each other...

Without The Million Dollar Advertising Expenses!

Just another reason why having this as "Rudy's Drink" is a
great great asset to the company.

What I have mentioned thus far are the major reasons drinks
companies fail. And I've also explained why I believe Rudy
will not, specifically due to these excellent competitive
advantages the company has over the competition.

And during the current drive, of the company, for more exposure
both to investors and to consumers... I believe these points
will be taken account of... and the price will rise even
further to around $1.50.

Best Regards,
Michael Cohen

P.S. By the way I mentioned the main reason I believe the price
is currently rising is because of the companies efforts to
raise awareness between both consumers and investors...

Check out the TV Spot:

http://www.doublingstocks.com/runu/video1.php

That ad has been running on Bloomberg, CNN, CNBC and most
other large financial television channels along with some
consumer channels... All this week. Watch those channels and
you'll see it running fairly often.

Get Your Daily MARL recommendations at DoublingStocks.com

Tuesday, March 4, 2008

Stock Trading Robot - New Stock Pick

Today, MARL determined a new stock and the synopsis of the stock is below. If you hurry, you could get in before the price rises:

Company: Eternal Image, Inc. (ETNL.PK)
Yahoo Finance: http://finance.yahoo.com/q?s=ETNL.PK
Company Websites: http://www.eternalimage.net/

In the email last night, I mentioned ETNL is one of the greatest
fundamental penny stock picks I have ever seen.

And I'll get to why in a moment, but first let me tell you exactly
what this company is not...

And this is very important because so many penny stocks are the
latest bio-medical technology companies... Living on the dream of
curing the energy crisis or some such feat.

And Yes... A breakthrough in a bio tech company could see even the
mom and pop investors become millionaires overnight.

The only problem with this fairytale situation is that... That's all
it is, a fairytale. These companies eat through financing with no
revenues or product to show for it...

And these are the exact stocks the "suave" Wall Street type like, and
the exact type I hate. I've said it before but it's worth mentioning
again the best stocks are the small down to earth companies.

...The ones with a grotty office, just enough staff on the payroll
to keep them going, a CEO who lives on almost minimum wage.

Why?

Because this type of company is interested in growth, and making money.
Fancy offices, high paid chairman and excess amounts of staff are the
things which kill companies... at least 90% of the time!

With little expenses a company can keep on going even through rough
times... While a bio-tech company will go under due to the repayments
on the Italian Pine decor they bought to impress investors.

I think I've drilled this home enough. And so let me tell you what this
company is.

ETNL i.e. Eternal Image, produce themed caskets and urns. A die hard
Major League Baseball fan can root for his favorite team into death.

Or a dedicated Star Trek fan can, be lay to rest in a casket based on
the "Photon Torpedo" seen in Star Trek II: The Wrath of Kahn.

And this may seem like a novelty... But this is precisely what has
propelled this company to celebrity status amongst penny stock investors.

These Caskets and Urns have been featured on Fox News, CBS News - The
Early Show, Wall Street Journal and... National Public Radio.

Just watch as an ETNL representative is interviewed on Fox News:

http://www.eternalimage.net/media/foxnews10_07/ei_foxnews.html

Did you hear him say "we can barely keep up with demand"?

It may sound crazy that there is so much demand for novelty caskets and
urns. But...

Think of it this way: people don’t buy soda – they buy Coke™ or Pepsi™.
They don’t buy cars: they buy GM™ or Toyota™ or BMW™. They wear branded
clothes, eat branded food, carry branded phones (you likely don’t have a
PDA – you have a Blackberry™ or Treo™) and make “Xeroxes” instead of
photocopies.

So, if in life people are brand loyal, why should that not extend to
their funerals?

However there is...

One Big Reason I Chose ETNL This Week!

And I'll get to that in a moment, but first a few of the reasons which
gave me so much confidence in this company.

ETNL were one of, if not the first company to mass produce products
for themed funerals. In fact there's a company just a few blocks from
me, called "Go As You Please" - Whom source their products for bespoke
funerals from ETNL.

It seems they are the "Go to Guys", and when investigating this company
I looked at how they were going to keep this huge competitive edge.

And in fact, ETNL's 26 year old CEO has done this with military precision.
Think of the things in life with fans so dedicated they'd have a themed
funeral.

There's the big one... sports, there's Star Trek with arguably the most
dedicated following, there's religion... In all of these area's ETNL
has signed exclusive licensing agreements.

ETNL have licenses to produce caskets and urns, themed with the Vatican
(Religion), Major League baseball (Sport), Star Trek (Cult Television
Shows). And ETNL is constantly proposing license agreements to new
companies, (ever expanding the products appeal).

Another factor is that ETNL has the best investor sentiment I've ever
seen in a penny stock. The current investor base are on edge waiting
for this rocket to take off.

Just read the message board here:

http://investorshub.advfn.com/boards/board.asp?board_id=6062 (Scroll Down)

Those guys really are crazy about ETNL, huh?

Now with all this hype and great investor sentiment you'd expect the
stock to be trading at levels which already reflect this, right?

I did too, but..

I Was WRONG!

ETNL is trading at a massive low, in fact back in March last year,
this stock was trading at $0.16 per share - A price which is still
slightly undervalued in my opinion.

See the chart:



But now, with ETNL trading at just $0.03, and a rabid group of investors
following the stock - You can see why I called this the best fundamental
pick I've ever seen.

The stock is trading very very low within the range it trades in, which
really takes out a LOT of the risk.

Just think about it...

A couple of months ago people were buying this stock at $0.09 per share,
3 times the current price. At just $0.03 per share your margin for
profit and loss is far more favorable.

But there is one thing which kept my eyes glued to the computer screen
when analyzing ETNL.

Just 20 or so days ago, ETNL put the wheels in motion on transferring
from the Pink Sheet market to the Over the Counter, Bulletin Board.

########

"1/16/08: Eternal Image files its SB2 with the SEC for uplisting to the
OTC:BB"

....“Hitting the ‘go’ key to upload the application to EDGAR was a
major milestone for our company,” said Jim Parliament, CFO, Eternal Image.

########

And this is important for two reasons. Firstly I rarely recommend a
pink sheet company, and the reason is they are generally of lower
fundamental quality than OTC companies.

And so when I do recommend a pink sheet company, it is usually because
it has far surpassed my criteria in other area's - Like being
ridiculously undervalued.

But mainly...

It is common knowledge to most good investors that when a company moves
up the "ranks" in the board it trades on... In my experience they
almost always rocket in price.

An OTC:BB company will generally rise in price, when it moves to the
AMEX. Likewise a Pink Sheet company will generally rise in price when
it moves up to the OTC:BB.

Why?

Because, it is a very good sign. It takes a lot of work and dedication
for a company to move up the boards. They must show a good trading
history and solid fundamentals amongst other things - In fact it's
one of the most simple but also most possible pieces of news to trade on.

And this effect is multiplied with ETNL.

You' see not only is ETNL the best fundamental penny stock I've ever
seen, it's also one of the most watched pink sheet stocks.

Log on to any online message board about penny stocks and you'll most
likely find buzzing conversations about ETNL, caskets and Urns are
easy to understand making this an easy to value company... Therefore
it is a celebrity amongst penny stocks!

And so a move up to the OTC:BB will be followed by thousands of investors
and I believe the standard rise in price will be multiplied many times
due to the large following.

And even though ETNL have not been accepted onto the OTC yet, I believe
there is little chance of rejection. And very soon smart investors
will reap the rewards of one of the most glaringly obvious penny stocks
I've ever seen.

This is very time sensitive, so if you read this 24 hrs after publishing of
this, please do not bother.

If you don't want to miss out on these incredible stock picks that has averaged
over 300 in gains per week, then click here to become a member of this elite
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